Diagnostics

Five simple numbers that show how stable your business is right now — whether you are making real money, how long your reserves will last, and if you can pay your bills on time.

• • Zero-Loss Target (Break-Even): The minimum sales needed each month to pay all bills before making pure profit
• • Cash Flow & Money Runway: How much real cash comes in vs goes out, and how many days your cash buffer will last
• • Safety Shield (Quick Ratio): Can you pay your current debts right away using cash and unpaid client bills?
• • Ad Return (LTV : CAC): Are your ads paying off? Compares what you spend to get a client with what they bring in over time
• • Collection Speed (DSO): How many days it takes for clients to pay their invoices and send you real money